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Organic SEO - Keywords

An Introduction into the world of keywords

Organic SEO is the practice of increasing your website presence in search engines like Google and Bing by optimising your website copy and HTML in order to help your website rank higher. There are a multitude of ways to do this, generally we start with looking at your keywords, these are words people put in search engines to find your website. Keywords are typically your services or your products you may be selling on your website.

We are able to identify and look to see which keywords are gaining more traffic than others. You also have “long tail keywords”, these are specific phrases that people use when searching for something. We research and use a number of tools to identify long tails keywords and keywords. Once we have these we are able to track how these keywords are performing on your website, and through analysis and a keen eye we can identify areas of your site that we can work on and fine tune. These can be anything from tweaking a URL, adjusting title tags to anchor links within your body text or writing a blog post to target a specific keyword.

SEO is an ongoing process that takes time and as time goes by we are able to gather analytical data that will help guide us to see how changes we are making to your website are affecting it.

To make a real dent in a website's traffic, you're talking a minimum of 6 months of work to see an increase in traffic. This can depend on what state your website is in, as many websites are set up badly and this is reflected in it's low traffic and potentially low sales if you are selling something. Eek Design can help improve your website and sales.

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Specialists in graphic design and web design based in Herefordshire with twenty years experience producing graphic and web design solutions for all types of applications and media. 

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If you have a website that has low traffic, please get in touch, we can help you drive more traffic to your website with our comprehensive 
SEO services. 

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Much Marcle, Ledbury,
Herefordshire
0790 386 7540

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